A Query Letter that Worked: Huffington Post

I’ve decided that the best way to help writers is to start posting query letters that have worked for me or my clients.

Here’s the query letter that led to my blogging for The Huffington Post years ago. (I don’t know if it is harder or easier to start blogging for the HuffPost now. Either way, you might find my query letter informative.)

SUBJECT: Timely Blog Piece on Today’s “Frugal” Reuters Article…

Dear Mr. XXXXXXXX:

Pardon me for sending this to multiple editors at your site. (I also sent this to XXXX and XXXS.) Unfortunately, I could not find the submissions information. I have a timely blog piece that references a Reuters article on your site, “Frugal Customers Swap Steak for Chicken.” My piece is called, “Trading Down to McDonald’s? McNot!” I wrote the piece because I find it highly unlikely that Starbucks’ customers are trading down to McDonalds. I’m a PR/Marketing consultant and author whose work has been published in PRWeek, Chief Marketer, Chief Marketing Officer, Media Asia, Bulldog Reporter, and other leading publications. I’ve been quoted in publications ranging from Inc. to USA Today and The Boston Globe. I’ve been a guest on CNBC TV’s Power Lunch. If you like this piece, I would like to contribute business pieces on a regular basis.

I have pasted the piece below my signature for your consideration. I have also included my bio. I would love to see the piece on your site. If you need to reach me, please call XXX-XXX-XXXX. I’m looking forward to hearing from you.

Best,

Wayne

Wayne E. Pollard
Author, Minds Before Market Share

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